Cat Lang is a brand designer and founder of Studio Numia, helping founder-led businesses turn their ideas into cohesive brand identities they can run themselves.
Hey, I’m Cat.
I help founders build brands that look good and are easy to actually use.
Because the goal isn’t to hand you a bunch of pretty files and send you on your way. It’s to give you a brand you understand, know how to use, and can confidently run with from day one.
Based in New York, working remotely with founders across the U.S.
Don’t just take my word for it.
“Cat did such a great job from start to finish with our brand and website roll out! Made it feel creative and vibrant, but also incredibly thorough with all the little details that really help the excellence of our organization shine through.”
— Andrew M. | Brand Identity Client
“It feels like I have more structure to my business. The experience was smooth and easy! Cat was easygoing, detail-oriented, and knowledgeable about her designs.”
— Jersey L. | LCSW & Private Practice Owner
My approach
Intentional
I believe in design with meaning — never just decoration.
Authentic
No trends, no pretense — just work that reflects you.
Collaborative
Your vision leads. I’m here to bring your story to life.
Curious
I ask questions, listen closely, and design with purpose.
Hi, I’m Cat.
Designer, creative partner, and founder behind Studio Numia. I believe in the quiet power of intention, collaboration, and thoughtful design.
My design journey started with a lifelong passion for making—from calligraphy to DIY projects—and a belief that creativity is a way to share stories. With a background in psychology and six years working in education prior to my career change, I bring empathy and intention to every project — crafting brands and designs that feel honest, thoughtful, and deeply rooted.
